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The first time you write a marketing plan it can be quite a daunting task, knowing what to consider, what tools to use, which markets to target.
Helping you understand the four p's of marketing: product, price, place and promotion, the guide takes you through how to create your marketing and sales strategy.
To find out how to research your market; define your brand; develop sales forecasts; close sales and develop your customer service, download the Effective Marketing and Sales guide today.
Download: Effective Marketing and Sales Basics
Need Help?
Check out Small Business BC's Advisory Services to find out how one of our Business Advisors can help you today.
Alternatively take a look at our seminars and workshops available in-person at our downtown Vancouver resource centre or via video conference across BC.
To succeed, your brand must become a part of your business. It must be built into your business plan as much as any financial or operational procedure. Your brand is essential for creating an emotional connection with your customers; it should provide trust, help differentiate you from your competitors, and in turn increase sales.
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